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Thursday, February 01, 2007
When Mooninites attack
$750,000 or more.
That's how much a guerilla marketing campaign for Aqua Teen Hunger Force cost the city of Boston yesterday.
So while the rest of the country was busy laughing at Beantown, myself and at least a few other locals went in search of the Mooninite signs that have been popping up around Portland. Someone over on the "Damn Portlanders" board managed to snap a photo of one over on NW 23rd and Burnside (see below. Thanks, "thenakedspace."). There were also reports of a Mooninite further down near Buffalo Exchange and over on the eastside. Of course, by the time I headed down there after work tonight, they were long gone. One Mooninite is up on eBay and the bidding is already up to $1,000 with, as of right now, two days left in the auction.
Sure, South Park has courted controversy, pissed off Tom Cruise and earned itself a Peabody but has it ever shut down an entire city? Nope. Congratulations, Time Warner. This is sure to boost box office returns when the movie version is released in theaters on March 23rd. "THE CARTOON THAT SHUT DOWN THE CITY OF BOSTON IS NOW A MOVIE!" That's sure to get some butts in the seats.